Gorilla Label by Blind Chic.

Posted on October 28th, 2014

The Gorilla Label was born as a side project of our brand Blind Chic.
for similar but for a more specific group of people.
It was created to facilitate urban cyclist’s need to conquer the modern jungle.
It was created for the sporty one, the wild one and for the one who is ready to cross over the city no wheather what.

This short documentary shows a day in the life of 3 Hungarian cyclist girls.

Each of them has a different story, about what cycling means to them, how they started and their experiences, but what unites them is cycling. 
They are riding their bikes everyday, everywhere, no matter if it’s raining, snowing, or crazy wind blowing.
Cycling is their way of commuting, their way of socializing, it’s their passion.
Video was shot in last days of the wet winter in Budapest. 
The video was meant to present the lifestyle and the uniqueness of each girl’s story, look and personality.
The ladies were given our brand new product, the gorilla jacket, to test it, use it and give us a proper feedback.
7 month after the shooting and testing, we proudly present our new baby!

Available from the 13th of October on our online shop

Thanks to:
Dóri, Liza and Annácska
Fruccola

Bajnok Kerékpárok
My little Melbourne coffee
Rudy Project Hungary

Music:
Thurston Harris – Little Bitty Pretty One

gorilla-label-image-01

gorilla-label-image-02

gorilla-label-black
Black

gorilla-label-black-orange
Black/Orange

gorilla-label-aubergine
Aubergine

gorilla-label-aubergine-orange
Aubergine/Orange

gorilla-label-deep-blue
Deep Blue

gorilla-label-pine-green
Pine Green

gorilla-label-black-grey
Black Grey

FEATURES:
Soft shell jacket for cycling or other outdoor activities.
The fitting is accommodated for natural range of motion and comfort on the bike with extended lower back, raglan sleeves and thumb-holes at lycra cuffs for warmth and enhanced fit.

Additional features include:
- Front zipper pocket for smaller item
- Hood and bottom of the jacket are re-adjustable with an elastic band
- 2 zipper pockets on the back for necessary items
- Zip vents under arms for ventilation
- waterproof front zipper (YKK)

<< Summer 2014 Collection – ‘URBAN NOMADS’
TESTING the GORILLA JACKET – No.1 >>